Art direction combines creativity, research and technical skill to give each story a visual identity. Discover the different crafts that transform ideas into spaces, atmospheres and sets.
At ESCAC, we believe that art direction is learned by imagining, designing and bringing visual universes to life. That is why our learning-by-doing methodology puts practice at the heart of training. Students explore spatial design, set design, styling and the creation of atmospheres through audiovisual projects. By combining research, experimentation and technical expertise, each student develops their aesthetic sensibility and learns to turn narrative concepts into environments that give every story identity, depth and meaning.
At ESCAC, we see art direction as a discipline that connects imagination, storytelling and teamwork. Our training encourages collaboration with directing, cinematography, costume and other departments, recreating the dynamics of a professional production. Contact with industry professionals and the development of practical projects allow students to explore materials, techniques and design tools. We train professionals capable of building visual universes with an identity of their own, combining artistic vision, problem-solving skills and an understanding of each production’s needs.
At ESCAC, we offer training programmes to help you get started, specialise or deepen your knowledge. Explore a range tailored to different backgrounds and goals, with options of varying duration, level and qualification.
The audiovisual industry offers many opportunities to develop your talent. At ESCAC, we combine creativity, technical knowledge and practical experience to prepare you for the challenges of the sector. Discover the professional roles and find your path in the industry.
Responsible for defining and developing the visual universe of a film, series or audiovisual production. Establishes the project’s overall aesthetic, from spaces and sets to decorative elements. Collaborates with the director and cinematographer to build a coherent visual identity, combining creativity, research and planning to transform narrative ideas into cinematic worlds.
Responsible for coordinating and supervising the execution of the visual and set-design elements of an audiovisual production. Organises the art teams, manages resources and supervises the construction and dressing of sets. Works in collaboration with the production designer to ensure that each space meets the project’s narrative, aesthetic and technical needs.
Designs and develops the physical spaces where stories unfold, from film sets to settings for television and advertising. Creates sketches, plans and three-dimensional models to transform creative concepts into real spaces. Combines knowledge of design, architecture, materials and construction to create functional, expressive environments tailored to each production.
Responsible for selecting, organizing and arranging the decorative elements that give the spaces in an audiovisual production personality and credibility. Works with furniture, objects, textures and materials to create settings that are consistent with the period, context and narrative. Collaborates with art direction to transform each location or set into a visually expressive space full of meaning.
Authorship pending (REVIEW)
Authorship pending (REVIEW)
Authorship pending (REVIEW)
Authorship pending (REVIEW)
